Performative Activism in Recent Social Media Campaigns: The 1st-half 2024
Performative Activism in Recent Social Media Campaigns for the First Half of 2024 A cartoon by Claire Wilson from The Los Angeles Loyolan In the first half of 2024, social media has continued to play a pivotal role in global activism. However, a growing concern has emerged regarding performative activism , where individuals and organizations engage in social justice efforts primarily for social capital rather than genuine commitment. This blog explores notable social media campaigns from seven world regions - East Asia and Pacific, Europe and Central Asia, Latin America and Caribbean, Middle East and North Africa, North America, South Asia, and Sub-Saharan Africa - highlighting the nuances of performative activism within each context.